Friday, August 29, 2014

Back to School is Photo and Video Time

 Back to school time has its own special flavor. The wistfulness of a warm summer ending dovetails into the excitement of new friends, new teachers and new adventures. Each new grade level marks how quickly time passes. Yes, this time of year has become a sentimental favorite and the perfect setting for family video projects of all kinds. That’s why many back to school traditions have become popular.

What school day memories are you making that you can document with your still camera or your video camera to be enjoyed in the years to come? Here are a few suggestions for back to school traditions:

Photos & video – Taking photos and/or video is, of course, a classic tradition for back to school. But rather than just randomly shooting why not think creatively about what will make a good PhotoVideo Keepsake? Have your child hold a chalkboard with his/her new grade on it. Or think of another prop that serves as a visual time stamp. Another clever idea is to have your child pose in the very same spot every year. Imagine the fun of seeing them grow for twelve years (or more) sitting on the same swing? Or standing by the same tree? And don’t forget that friends are a big part of school. Take yearly photos and videos at the bus stop.
Family Movie Night – Before the hustle and bustle of the school year pulls everyone in different directions have a family backyard movie night. Set up lawn chairs or have the kids make cars out of cardboard boxes for a drive-in feel. Set up a big screen and enjoy the old memories of your family. Whether you have old tape formats or old 8mm movies we specialize in Video to DVD transfer and 8mm and 16mm film transfer to DVD. This is sure to become a favorite back to school tradition.
 School Year’s Eve – Mark the “out with the old grade” and “in with the new grade” with a School Year’s Eve party. Invite friends, put up decorations, have plenty of treats, maybe even have a DJ. Be sure to take lots of video, and when it’s over let us make a FamilyTime Video™ complete with titles, effects, or most anything you can imagine. Think of the joy of watching “School Year’s Eve – 2014” as your child goes off to college in 2023!
First Day of School Interview – The world changes so quickly. Children grow so quickly. Why not interview your child on their first day of school. Ask them about their classes and teachers. Ask about their friends. What did they learn about the world around them? What do they think about some current events? Then bring them to us for some light editing. Let us put all of your children’s interviews together. Or let us compile the years together.
If there’s ever an occasion to document the kids it's during back to school time. Call us today!

Wednesday, August 20, 2014

5 Ways Business Entrepreneurs Can Use Video

As Business Entrepreneurs, You Need To Be Different!
Starting a new business and managing it isn’t for everyone- but regardless of your profession, there is something to be stated for the “entrepreneurial spirit”. A little entrepreneurial zeal and creativeness can give you a distinct advantage in your career. For business entrepreneurs, you need something wowing, shocking and the “Ah”! Factor in your business to make it big. No doubt you are lifting the mantle of social media influence and gathering all the “likes” and “followers”, but have you got the moves to keep your customers intentness? Well, here are 5 ways you can use video to grow your business.
  1.  Viral Video Marketing: It refers to those marketing techniques that use Internet technology and social networking services to try to increase product knowledge or to achieve other marketing goals. Business entrepreneurs use it to spread opinions and information about their products or services from person to person, that becomes popular especially through Internet sharing, including video sharing websites, email and social media. Your business can receive new orders through million views in few hours and you can still continue the buzz and help grow your business immensely.
  2. To Create Brand Awareness: Creating brand recognition is indispensable part of a growing business- how familiar are your clients with your products and company is important. Quality, targeted videos of your mission, and your product will put you head and shoulders above the lot. You can utilize multimedia and design best videos to create buzz and awareness about your brand. The reason being videos are more appealing to the potential client, especially if they exhibit a product demonstration, offer original content and feature real people. Entrepreneurs can also present company executives through these videos, thereby allowing potential customers to become familiar with company representatives.
  3. For Public Relations: You can create a video about something in your industry, something newsworthy or funny. YouTube can drive a lot of traffic to your site. But you must make sure it isn’t boring. People do not want to hear just about your business- they are searching for interesting, valuable and funny videos. And that is what is going to bring you traffic and also help you build good relationship with public.
  4. Marketing: In the raise for customer eyeballs, online videos are a must have marketing tool. Entrepreneurs can have some professional videos made on their main website page. Since people want a more human connection nowadays, these videos can help businesses build something real and more authentic- just like a one-on-one conversation with everyone who visits their website. That is the kind of impact it should have and that is what will help in marketing your company and products.
  5. To Introduce Yourself: People like to relate with people. Therefore as business entrepreneurs, you can introduce yourself by putting a name and face on your brand. Let the world meet the people behind your product. Who makes your gizmos and why do they like making them? Why did you begin making your gizmo and why do you wish to share it with everyone? Everyone loves a good story, therefore give them one.

Friday, August 8, 2014

Make video part of your summer plans

"Summertime is always the best of what might be." - Charles Bowden

Ahhh! Summer is here! And summer makes for great video. Bright outdoor shots. Lots of action and energy. Exotic locations. Yes, summer is the time for "doing stuff"! So make sure you're capturing all your "doings" on video and photos so you and your family can enjoy them for years to come.

Recently we asked some customers, representing all ages and from all parts of the country, "What stuff did you do in your ‘best summer ever'?" Here are some highlights:

Randi, 52, from Indiana: "That's easy. I backpacked through Europe, stayed in hostels and worked if I ran out of money. I was crazy."
Tim, 24, from Texas: "I was a camp counselor. We had no cellular service. We hiked and canoed every day and had campfires every night. I made incredible friendships."

Jenn, 32, from New York: "My best summer was right at home before I left for college. I cherished every day with my friends and family. It was more attitude than adventure."

Jim, 62, from Minnesota: "A few years ago I went to a baseball fantasy camp. I met the stars of my youth and got to hang out and even play a little ball with them."

 Now, what do you think all these people had in common? That's right! Oodles of photos and videos. And what did they do with them? The same thing you need to do as you plan your best summer ever. They called us to keep their memories safe and at hand for a lifetime of enjoyment.
What are you doing this summer?

Are you going on a dream vacation? Here's how we can help. Don't leave your adventures lying about on your cameras and devices. Bring them to life by telling a story with a PhotoVideo Keepsake. Where did you go? What did you eat? How big was that fish? Document it with titles. What were the top music hits? Nothing re-creates the time and place like your favorite music in the background.

Are you staying close to home with your family? Festivals, fireworks, beaches, barbeques and picnics. Your best memories are the simple ones surrounded by those you love. Why not add some flair with a short, edited FamilyTIME video of your summer highlights? You know all the jokes about home movies! It doesn't have to be that way. Let us help you make a snappy and interesting program that people will love!

Is your summer full of sports activities like baseball, tennis, or golf? We specialize in Sports Highlights videos. Let us take your videos and add some pizzazz with special effects, music, titles, narration…whatever you can imagine. Turn your kids' summer of Little League into Field of Dreams. Turn your Annual Charity Golf Tournament into The Masters.

Are your kids going to camp? Sports camp, music camps, church camp, cheer camp, dance camp…and they all have final performances and parent's day. Make sure it's all documented to enjoy for years to come with an Arts and Entertainment video.

Make sure you have precious family memories by preparing now to document the great summer that lies before you. Then call us to help you turn your creative ideas into reality. Call us today! 859-525-0305

www.homevideostudio.com/erl